Binomio is an exhibition by Marcos Navarro. He has designed a logo for it. A very simple image which represents the concept of binomial, cutting the two ‘o’s in two halves, making two separate letters united by form. An exquisite way of showing two halves within a word (not a single initial letter, like most symbols), something very difficult to do without affecting legibility or looking daft. And its an abstract concept too! A logo I wish I had done.

Johnson Tiles are a leading manufacturer of tiles in the UK and abroad. A large proportion of their target audience is the architect and specifiers market. The Chase have created a series of very clever posters promoting their range of tiles to this specific audience. All the tiles featured were shot in proportion and without any image manipulation.

Carter Wong Design have translated the thinking behind their unique headline font ‘Castan’, for ethical clothing company Howies, into some lovely e-commerce packaging. A slice from an old Acer tree was inked up, printed and given quirky individual treatments detailing the many varied activities Howies customers engage in.

Great name and identity designed by Character. Playground is a unique combination of a venture fund and a start-up studio. The identity represents the firm’s grounded expertise and their belief that play should be part of the process. Clever, beautifully crafted and supported by a lovely animation that you can enjoy here.

This is a beautiful rebrand for the Co-Op by North. I’m a huge fan of brands looking back to their past to move forward. It was such a great identity and memorable image when we were growing up. A lot of the memories and equity that many people associated with the Co-Op will have been reinstilled without the company having to do any marketing at all. Brilliant move by the Co-Op and great work by North. Now, if we can just get United to go back the Tulip logo…

A clever approach to a sensitive subject. The identity for the Australian Cancer Research Foundation by RE: visually embodies the charities unmitigated purpose — to help make cancer disappear.

A custom typeface with characters of varying weights represents how some cancers are close to disappearing, while others remain all too visible. Supporting the type is a series of strong statements that call out the end of cancer and subsequently the organisation itself.

This Spin project shows how a good, sensible type idea can do wonders for the personality of a brand. The type was inspired by the metal work of bridges found in the neighborhood of La boca. They created a typeface that really expresses the transformation  from an industrial area into a vibrant new art center.

Frost*collective have designed a brand identity for PizzAperta. Designed around the concept of openness (Aperta translates as open). There are no closed spaces in the logotype, allowing them to use all of the individual typographic elements to create the topping. Genius!