Habito is a disruptive new mortgage service that combines artificial intelligence with truly impartial advice. Expressing Habito’s purpose, MultiAdaptor created a brand language born from the ‘little lift’ that Habito provides, by making the usually heavy, painful and arduous process of getting a mortgage, altogether simpler and easier.

Mark Spencer is a Forensic Botanist; he consults with police departments and forensic services on cases where plant based evidence can unlock crimes. The main tools at Mark’s disposal are his observational skills and his vast botanical knowledge. So Fieldwork Facility appropriately created a logo comprising of a skeletonised leaf that resembles an observing eye.

Really dig (pun intended) this new identity for Millbank Farm by Jack Renwick Studio. A family-run farm on the same site since 1889, producing top-quality turnips, leeks and chickens. A great logo based on the furrows leads to a bold graphic lino-cut style illustration approach that feels just right. Great strapline too.

Last weekend saw Canberra host the 2017 AGDA Awards. While there was a selection of well-deserved wins for some incredible work there was also, in my opinion, a stack of amazing work that was not recognised. Here’s a small selection of work that didn’t win and left me scratching my head. Vista by Voice Design, Dasher + Fisher by Co-Partnership, Bare Witness by RE, Shortys by The Colour Club, Shop Around by Toko and D’Angelo Coffee by Band.

The perfect name for a boring company. Playful, simple and memorable.

Staple, designed by Christopher Doyle and Co. is a small, Sydney based sourdough bakery focussed on producing a limited number of wholegrain, naturally leavened breads using 3 simple ingredients — flour, salt and water. Hence Staple is a great name! The symbol and logotype both suggest the handmade craft in a perfectly imperfect way. The symbol can be hand drawn with a finger aligning with the final step of the baker as they initial their creation before it goes into the oven.

Following up from their superb Agatha Christie stamps for the Royal Mail, Studio Sutherland has done it again. Problem solving and clever hidden ideas lend themselves perfectly to a new visual identity for media agency and production company Agatha Christie Limited (ACL). The identity aims to reflect how “intelligently crafted” Christie’s novels and characters are, says Studio Sutherland founder Jim Sutherland.

Orchestras, symphonies, ballets are all dream jobs for graphic design agencies around the world. So many have been done so well it’s hard to come up with something original and memorable. However lg2 boutique managed to achieve it. This is such a simple, clever, elegant solution, combining the shapes of the instruments with a bold ‘O’. Vibrant, lively, timeless and flexible. Everything you’d want for a symphony orchestra identity.