A brilliant take on a very Aussie colloquialism for a campaign for marriage equality in Australia. Best of all, Australia voted yes. See the full case study on Interbrand.

Moniker’s Bridge Poster Series links business diagram language with abstract graphic purism in an effortless and natural manner. It is easier said than done: whilst both languages can visually connect, it is still testing to do so in a way that looks fresh and elegant. It demands not getting too obvious, too abstract or too pretentious. This graceful approach allows for form and color to respond to content, and even generate new meaning through the image. Inspiring work.

This new brand identity for London’s iconic Camden Market is a lovely example of type as a key brand idea. Based on the infamous Camden Market bridge sign – the typeface serves as a flexible way for the market to get across its diversity and history. The resulting black and white identity fits Camden’s non-conformist history perfectly.

A beautifully simple idea of using paper hats to get campaign messages across and people actively involved.

To advertise an offbeat collection of flip flops from Ipanema in collaboration with Starck, GBH created a campaign that uses the language of fashion photography to create surreal mashups of beach objects and legs. The result is a set of memorable and eccentric images that say beach-wear without the usual cliches. Particularly love the sun hat – perfect.

Simple, effective, clever idea from M_Four Creative. How do you encourage people to go to the Pharmacy before heading to A&E? Take out A&E…Simple!

Natsuki is a new Japanese restaurant based in Madrid designed by Philippe Starck. Erretres have designed the identity bringing together the traditional elements of Japanese life in a very modern way. It is inspired by the phases of the moon (Suki meaning ‘moon’), and traditional Kamons (Japanese family emblems). These new Kamons were then infused with neon light colors and the Kawaii culture of Japan. The result is beautiful, fun, fresh and sophisticated. A really lovely project.

Johnson Tiles are a leading manufacturer of tiles in the UK and abroad. A large proportion of their target audience is the architect and specifiers market. The Chase have created a series of very clever posters promoting their range of tiles to this specific audience. All the tiles featured were shot in proportion and without any image manipulation.