Nongfu Spring Water
Horse Studio and Natasha Searston
Jamie Ellul:

Nongfu Spring is the leading bottled water manufacturer in China. Produced for high-end restaurants, bars and hotels, these bottle designs feature eight different plant and animal species from Moya Spring, at the foot of Changbai Mountain – the volcanic region bordering China and North Korea that produces the water. The illustrations by Natasha Searston pay homage to the source by depicting indigenous species. The result is a delicate and beautiful set of bottles you’d want to keep forever.

Brand Bard
MultiAdaptor
Paul Felton:

Shakespeare Lives is an international programme of events to celebrate Shakespeare’s life and work, on the 400th anniversary of his death. The ‘Shakespeare Lives’, logo is activated with the word ’in’ to create a flexible system to communicate the myriad of places where Shakespeare still ‘lives’ today. Typography is anchored to the name in a series of blocks that are a homage to the historical print process of hot metal typesetting that typified the posters and programmes of Shakespearian times.

Journeys with Johnston
Paul Felton:

Transport for London have launched a new poster project that celebrates the 100th anniversary of Edward Johnston’s iconic typeface for the London Underground. Some lovely designs from the likes of Alan Kitching, Magpie Studio, SEA and The Beautiful Meme show just how relevant the 100 year old typeface still is today.

Croft
Commission Studio
Jamie Ellul:

Croft is a men’s knitwear brand that specialises in high quality cashmere and soft wool garments, hand knitted on Scotland’s Shetland Islands by crofters. Commission’s crofting shears logo for the brand is lovely, but what really makes this identity work for me is the photography. Beautifully shot by Luke Evans to evoke the highlands themselves – they put the product central to the idea and really push a simple solution to get maximum impact.

Material Design: Making Color Easy
Buck / Google Design
Jeffrey Iacoboni:

Even something like color palette guidelines don’t have to be static. This animation not only explains the dynamics of choosing colors for Google products, but does in an easily digestible and enjoyable way. What designer doesn’t love watching moving fields of color?

NUA signage
Jim Sutherland:

A signage system for Norwich University of the Arts. The building shapes are used as wayfinding icons – linking a series of disparate locations across the city.

Hide&Eek!
Jim Sutherland:

A bedtime book for children (and adults) where hidden images magically appear by torchlight. Illustrated by Rebecca Sutherland.

Inflatable Bag Monsters
Joshua Allen Harris
Rob Duncan:

Great Idea by New York artist Joshua Allen Harris. Creatures constructed from trash bags come to life using the air flowing around and out of the New York Subway stations.

Pharmacy First
M_Four Creative
Rob Duncan:

Simple, effective, clever idea from M_Four Creative. How do you encourage people to go to the Pharmacy before heading to A&E? Take out A&E…Simple!