This is a lovely identity overall, but it's that achingly perfect mark that stands out. It’s such a fun concept, executed with exquisite precision – without losing any of its energy or life. No mean feat. I could just sit and stare at that G for an unhealthy amount of time.
‘Our Type of Food’ is an own label range of food and drink by department store, Jarrold. With 250 years of history, the Jarrold family business was once an established printing and publishing firm. The Click have created a name, identity and packaging solution that references this rich printing heritage. Artworks have been created using their very own collection of letterpress type and Jarrold’s historic printing presses. A gift of a solution and one that tells a truly unique back story.
A symbol to rally around designed by Ateljé Altmann promoting people stay home and support the health care system during the COVID-19 pandemic.
A community space in an urban environment. Studio Sutherland wanted to reflect the ideas of growth, support & building through the branding. They achieved this through graphic tessellating shapes which can used as building blocks. They also represent the diverse range of activities going on within the space, from learning to therapy. The identity is based on nine leaf ‘venations’ – the intrinsic structures within every plant leaf. Even the identity itself becomes a vehicle for teaching.
Beautifully alternative and charming work from The New Company for Airshop by Nike manages to feel both retro and progressive in its art direction. Airshop is a new initiative by Nike to feature and celebrate all of its air products into one place. The New Company were responsible for creating a flexible graphic language and art direction that ties together a wide variety of products into a cohesive environment.
For the inner child in all of us, Supple Studio and Bitmap Books have brought to life classic British Video Games for Royal Mail across stamps and products. There are lots of lovely details and hidden gems including Geoff Hurst’s 66 world cup goal and UV messages from the original gameplay. I was a pretty big Lemmings fan myself. As they said themselves ‘a complete dream job’.
Loving this playful identity for Multiply by Ragged Edge. Multiply is a new fintech co who are making personal wealth management easy and accessible. Ragged Edge have positioned the brand cleverly to reframe financial planning from net worth to self worth. Everything about this project is so charming – great bunny eared logotype, killer copy lines, cuddly typography and quirky little rabbits hopping all over the place. Simple idea pulled off beautifully.
Folk release a series of posters every year depicting an event for each month. Jan: Hawaii missile alert. Feb: Florida school shooting. March: Former Russian spies fall ill. April: Mark Zuckerberg appears before the Senate’s Commerce & Judiciary committees. May: Trump breaks apart migrant families. June: Russia World Cup. July: Boys found in cave. August: Aretha Franklin dies. September: First Japanese tennis player wins Grand Slam. October: Italy Floods. November: Stan Lee dies.
Garbett have designed a very clever system for NYE in Sydney. Delightfully, the brand name was contained in the word ‘SYDNEY’ — by swapping the positions of the N and E, they were able to reveal the acronym for New Year’s Eve. Beautifully complemented with an illustration style that feels modern and uniquely Australian, Garbett’s designs have been applied all across the city to ring in the new decade. Click here to see more of the project.
